Camping and Communications: Taking Stock of Your Toolkits

Once you can see the gaps in your communications toolkit, brainstorm other tools you could use. Our family “made do” with a basic camping toolkit for years—but camping became a lot more comfortable as we acquired new equipment!

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Seven Techniques You Can Use on All Social Media

Love this: “I had no idea that being your authentic self could make me as rich as I’ve become. If I had I’d have done it a lot earlier.” Apparently, Oprah Winfrey said that. And there’s more good advice where that came from.

Communications Planning: How to Build an Editorial Calendar

An editorial calendar helps you stay on top of recurring events throughout the year that can provide you with opportunities to promote your business or nonprofit, service or product, or your self-published book.

Easy Communications Planning: Like Working on an Old House

You can use the same communications planning tool to create a five-year strategy, run a media campaign, build a better newsletter, or write tweets. And you can use it whether you’re on staff somewhere or you’re a self-publishing author.

How is a Communications Plan like a Meal Plan?

Developing a communications plan need not take a lot of time. For small organizations, or even individuals, a basic chart that will help you visualize what your goals are, what you’re already doing, where the gaps are, and how you might fill them is all you need.

A New Look at Nonprofits

Why is it okay for a person to make a lot of money doing nothing good for the world but it’s not okay for a person to make living trying to do something good for the world?


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