Working with Traditional Media around an Editorial Calendar

Including less obvious opportunities in my editorial calendar for the BC Institute Against Family Violence, like Valentine’s Day and New Year’s Day, called for more creativity, but if the stories were well done, they could catch a reporter’s eye because they were unexpected.

Non-Profits and Social Media: Enter OpenFile

OpenFile in general, and techniques like Google fusion tables, Storify, and Timeline Setter in particular, have great potential for helping non-profits promote their work.Take these ideas for the Adoptive Families Association of BC.

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