Lynne Melcombe Communications

Three Gambian children sit on the ground waiting for a village meeting.

  • About You

    You are a nonprofit executive director adrift in a world of blogs and social media.

    You are a graduate student who needs to make your thesis or dissertation shine.

    You are a self-publishing author trying to pull together your labour of love.

    You are in business or government or education and have some thoughts to be captured in words, or words to be tamed into sentences.

    You are almost anyone who needs a writer or editor to make a tangle of words work. You need someone to help you communicate.

    You've come to the right place.

    (The photo at left? Just people communicating.)

Seven Techniques You Can Use on All Social Media

Love this: “I had no idea that being your authentic self could make me as rich as I’ve become. If I had I’d have done it a lot earlier.” Apparently, Oprah Winfrey said that. And there’s more good advice where that came from.

Filed under communications, marketing, non-profits, public relations, self-publishing, social media · Tagged with ,

Communications Planning: How to Build an Editorial Calendar

An editorial calendar helps you stay on top of recurring events throughout the year that can provide you with opportunities to promote your business or nonprofit, service or product, or your self-published book.

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I Have To Go Pee!

Using “pee” to illustrate the different approaches to communication on an array of social media sites is cute, and surprisingly effective.

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“Political Correctness” or Cultural Sensitivity: Do These Five Questions Help?

How can people who don’t dissect language for a living distinguish between a word that’s hurtful and one that’s silliness disguised political correctness? I’ve come up with a few simple questions that I think can help.

Filed under communications, editing, language, uncategorized, writing · Tagged with , ,

Master Writers Share Their Wisdom

I’ve read that when you’re really attached to a piece of your own writing—when you think you’ve accomplished a great feat of wordcrafting—that’s probably the part you should cut. It’s amazing how often it’s true.

Filed under writing, freelance writing, journalism, self-publishing · Tagged with , , ,

Easy Communications Planning: Like Working on an Old House

You can use the same communications planning tool to create a five-year strategy, run a media campaign, build a better newsletter, or write tweets. And you can use it whether you’re on staff somewhere or you’re a self-publishing author.

Filed under communications, non-profits, publishing Industry, self-publishing, social media · Tagged with , , , , , , ,

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